Language Dynamism: A Cross-Cultural Analysis of Indonesian Political Leader Speech During Covid-19 Pandemic

South Asian Journal of Social Sciences and Humanities
Year: 2021 (August), Volume: (2), Issue. (5)
First page: (33) Last page: (48)
Online ISSN: 2582-7065
doi: 10.48165/sajssh.2021.2503 

Language Dynamism: A Cross-Cultural Analysis of Indonesian  Political Leader Speech During Covid-19 Pandemic

Slara Ayu Wulandari1, Yoga Prihatin2 & Masfuad Edi Santoso3

123Pendidikan Bahasa Inggris, Universitas Pancasakti Tegal, Indonesia.

Corresponding Author:Slara Ayu Wulandari , Email:  ayuslara5@gmail.com

Online Published:
7th October 2021

Received:
13th June 2021

Accepted:
10th August 2021

How to cite the Article

Wulandari, S. A., Prihatin, Y., & Santoso, M. E. (2021). Language Dynamism: A Cross-Cultural Analysis of Indonesian Political Leader Speech During Covid-19 Pandemic. South Asian Journal of Social Sciences and Humanities, 2(5), 33–48. https://doi.org/10.48165/sajssh.2021.2503 Cite
Wulandari, Slara Ayu, et al. “Language Dynamism: A Cross-Cultural Analysis of Indonesian Political Leader Speech During Covid-19 Pandemic.” South Asian Journal of Social Sciences and Humanities, vol. 2, no. 5, 2021, pp. 33–48, http://doi.org/10.48165/sajssh.2021.2503. Cite
1.
Wulandari SA, Prihatin Y, Santoso ME. Language Dynamism: A Cross-Cultural Analysis of Indonesian Political Leader Speech During Covid-19 Pandemic. SAJSSH. 2021;2(5):33‑48. DOI: 10.48165/sajssh.2021.2503 Cite
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ABSTRACT

Politicians achieve success thanks to the excellent use of rhetoric they use to convince audiences  of the validity of their views, the use of elegant and persuasive language that is conveyed smoothly  and carefully (Jones and Peccei (2004) as cited in Bayram (2010)). This research aims to find out  how the speech strategy and communication style used by President Joko Widodo in his speech.  And how it was when looking from cross-cultural perspective. The research started by  Categorizing each phrase, sentence and sentences. Then analyzing the speaking strategy and style  of communication used by President Joko Widodo by paying attention to every phrase, sentence,  and sentences. Last, explaining from cross-cultural perspective. The result of this research shows  that President Joko Widodo dominantly used argumentative strategy in both speeches. And for  communication style analysis, it is found that President Jokowi used four different styles.      

KEYWORDS

Speech Strategy, Style of Communication, High-Context Communication