A Study of the Role of Behavioural Finance in Investment Decision Process of Individual Investors with Reference to Behavioural Finance Theories’ Effect on Investors . International Journal of Innovative Research in Engineering & Management, [S. l.], v. 9, n. 5, p. 96–102, 2022. Disponível em: https://acspublisher.com/journals/index.php/ijirem/article/view/10737. Acesso em: 28 nov. 2024.