A Comparative Study on the Understanding of Food Labels Among Young Adults (18–25 Years) in Varanasi and Delhi

Authors

  • Anamika Gautam Research Scholar, Mahila Mahavidyalaya, Banaras Hindu University, Varanasi-221005, U.P., India
  • Lalita Vatta Professor, Department of Home Science, Mahila Mahavidyalaya, Banaras Hindu University, Varanasi-221005, U.P., India

DOI:

https://doi.org/10.48165/IJEE.2026.62218

Keywords:

Awareness, Food labels, Pre packed foods, Students, Varanasi, Delhi.

Abstract

With the rise in processed food consumption and the spread of non-communicable diseases, the importance of food labels has grown to help prevent these issues and inform consumers about their dietary choices and their effects. A food label on pre-packed food products is very significant. It provides information on what we should eat or purchase. Label literacy means a person’s ability to understand, comprehend and utilise this information while purchasing pre-packed food items. In the modern world, people are so occupied with their lives that they often lack the time to eat, leading to a growing demand for packaged food products. This research was conducted to assess the level of understanding of food labels among individuals aged 18-25 in Delhi and Varanasi during August 2025. The study employed a survey method, gathering data through purposive sampling techniques. Data analysis was conducted using Excel. Findings reveal that most participants from both locations read nutritional labels easily, indicating understanding. A significant number of respondents say that the lack of time was the main challenge, while most approved nutritional labels are warning labels on food packets.

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Published

2026-03-23

How to Cite

A Comparative Study on the Understanding of Food Labels Among Young Adults (18–25 Years) in Varanasi and Delhi (A. Gautam & L. Vatta, Trans.). (2026). Indian Journal of Extension Education, 62(2), 112-116. https://doi.org/10.48165/IJEE.2026.62218