Uncovering Farmers’ Information Need through Kisan Call Centre Data Analytics of Haryana State

Authors

  • Samarth Godara ICAR-Indian Agricultural Statistics Research Institute, New Delhi, India
  • Ram Swaroop Bana ICAR-Indian Agricultural Research Institute, New Delhi
  • Sudeep Marwaha ICAR-Indian Agricultural Statistics Research Institute, New Delhi, India
  • Rajender Parsad ICAR-Indian Agricultural Statistics Research Institute, New Delhi, India
  • Manjeet Singh Nain ICAR-Indian Agricultural Research Institute, New Delhi
  • Subhashree Sahu ICAR-Indian Agricultural Research Institute, New Delhi
  • Anushka Mehta Central Agricultural University, Jhansi, Uttar Pradesh, India
  • Deepak Singh ICAR-Indian Agricultural Statistics Research Institute, New Delhi, India
  • Raju Kumar ICAR-Indian Agricultural Statistics Research Institute, New Delhi, India

DOI:

https://doi.org/10.48165/IJEE.2024.60411

Keywords:

Crop-specific challenges, Data analytics, Farmer queries, Geospatial analysis, Kisan call centres, Temporal analysis

Abstract

 

Data analytics in agriculture helps in precise decision-making, predict market trends, and address specific challenges faced by farmers resulting in sustainable agriculture. The present study investigates the information needs of farmers of Haryana by analysing 26.8 lakhs query calls made to the Kisan Call Centre from January 2009 to May 2024. The temporal and spatial analysis presents the evolution of call volumes over time along with their geographic distribution, further enabling district-wise targeted interventions. Calls are categorised based on crops and query type, providing a sense of the major crop-based challenges. Seasonal patterns in the queries and identification of critical periods are deciphered through month-wise analysis. Policymakers can formulate strategies according to the category, geographic, and chronological aspects of farmer inquiries. The research findings underscore the importance of data-driven insights in enhancing agricultural support systems, thus bettering the efficiency and effectiveness of the farming decisions in Haryana and beyond. 

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Published

2024-09-30

How to Cite

Godara, S., Bana, R.S., Marwaha, S., Parsad, R., Nain, M.S., Sahu, S., … Kumar, R. (Trans.). (2024). Uncovering Farmers’ Information Need through Kisan Call Centre Data Analytics of Haryana State. Indian Journal of Extension Education, 60(4), 59–66. https://doi.org/10.48165/IJEE.2024.60411