Remark on Neutrosophy Perspective on Blue Ocean Shift

Authors

  • Victor Christianto Malang Institute of Agriculture (IPM), Malang, Indonesia.
  • Florentin Smarandache Dept. Mathematics and Sciences, University of New Mexico, Gallup – USA.

DOI:

https://doi.org/10.48165/

Keywords:

Blue ocean shift, Neutrosophic Logic, Brue ocean

Abstract

In recent years, there is an alternative scheme in corporate  strategy discourse, called Blue Ocean (shift) Strategy by W.  Chan Kim and R. Mauborgne (2004). In this paper we offer a new insight based on Neutrosophic Logic perspective, which  combines red ocean and blue ocean, while a company moves  forward and shift to blue ocean space. 

References

EkaSaputri, M., et al. (2015). Blue Ocean strategy for creating value innovation: A study over Kedai Digital in Yogyakarta, Indonesia. Journal of Administrative and Business Studies. https://doi.org/10.20474/jabs-1.1.3

Kim, W. C., & Mauborgne, R. (2018). Blue Ocean Shift. In Blue Ocean Shift. https://doi.org/10.15358/9783800656622

Passos, A. (2019). Why Non-Disruptive Creation Is as Important as Disruption in Seizing New Growth. Competitive Intelligence, 23(1).

Shafiq, M., Tasmin, R., Qureshi, M. I., & Takala, J. (2019). A new framework of blue ocean strategy for innovation performance in manufacturing sector. International Journal of Engineering and Advanced Technology.

https://doi.org/10.35940/ijeat.E1197.0585 C19

Smarandache, F. (1999). A Unifying Field in Logics: Neutrosophic Logic, Neutrosophy, Neutrosophic Set, Neutrosophic Probability. In American Research Press.

Tanţău, A. D., & Mateesescu, S. (2013). The Green Ocean Innovation Model. International Journal of Business, Humanities and Technology.

Additional Files

Published

2021-06-25

Issue

Vol. 37 No. 1 (2021): Bio-Science Research Bulletin (Jan-Jun) 2021

Section

Articles

How to Cite

Remark on Neutrosophy Perspective on Blue Ocean Shift . (2021). Bio Science Research Bulletin, 37(1), 1–3. https://doi.org/10.48165/